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Record: nearly 300 thousand tourists visited Itaipu in 2012
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The number of tourists who visited Itaipu in August reached 32,171 people, a volume 45.3% higher than in the same period last year. It was also the best August since the power plant implemented the new tourism management model on the Brazilian side, in 2007.

In the year to date, Itaipu attracted 298,467 visitors, a jump of 16% compared to the first eight months of 2011. Considering the years 2010 and 2009, the growth is even greater – it reaches 32.51% and 46.8%, respectively.

For the Itaipu Social Communication Superintendent, Gilmar Piolla, who chairs the Iguaçu Fund, the trend is that the plant will close the year with a new record of tourist visitation, surpassing last year's numbers.
According to Piolla, initiatives such as the tourism integrated management and the election of the Iguazu Falls as one of the New Seven Wonders of Nature help keep the destination in evidence. "These are actions that transformed the city's image and help maintan the movement of tourists. The power plant numbers reflect this change," he said.

The gratuity of tours for locals and people from the tri-national region, which began in April, also had an impact. In August, 5096 locals visited the plant, compared to 2,158 in the same period last year - an increase of 136%. This year, the difference has touched the 200% mark.

Gratuity applies to residents of 34 cities (26 in Brazil, four in Argentina and four in Paraguay) and includes the Panoramic Tour - the most popular - the Dam Lighting, the Astronomical Polo, the Ecomuseum and the Bela Vista Biological Refuge (RBV). The only exceptions are the Special Tour and the Electric Vehicle Test Drive.